Entire Section
GEN 3.6 GEN 3.6 Approval of Financial Promotions by an Authorised Firm
GEN 3.6.1
For the purposes of GEN Rule 3.4.1(4)(a) and (b), an
Authorised Firm must not approve aFinancial Promotion unless:(a) theFinancial Promotion includes a clear and prominent statement that it has been "approved by" the relevantAuthorised Firm ; and(b) theFinancial Promotion is made in accordance with the requirements in GEN Section 3.5.Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]
[Amended] DFSA RM184/2016 (Made 7th December 2016). [VER38/02-17]GEN 3.6.2
An
Authorised Firm must not approve aFinancial Promotion which is directed at aPerson who appears on reasonable grounds to be aRetail Client unless:(a) it has an endorsement on itsLicense which permits it to carry on aFinancial Service with or for aRetail Client ; and(b) the scope of itsLicense includes theFinancial Service and, if applicable, the particular financial product, to which theFinancial Promotion relates.Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]GEN 3.6.3 GEN 3.6.3
An
Authorised Firm must ensure that aFinancial Promotion it has approved complies with the requirements in this chapter on an on-going basis.Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]GEN 3.6.3 Guidance
An
Authorised Firm which proposes to approve aFinancial Promotion where all or part of that promotion will be real time, such as a live event, will need to consider whether it is able to comply effectively with any relevantRules in relation to theFinancial Promotion or its approval.Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]