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  • GEN 3.6 GEN 3.6 Approval of Financial Promotions by an Authorised Firm

    • GEN 3.6.1

      For the purposes of GEN Rule 3.4.1(4)(a) and (b), an Authorised Firm must not approve a Financial Promotion unless:

      (a) the Financial Promotion includes a clear and prominent statement that it has been "approved by" the relevant Authorised Firm; and
      (b) the Financial Promotion is made in accordance with the requirements in GEN Section 3.5.
      Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]
      [Amended] DFSA RM184/2016 (Made 7th December 2016). [VER38/02-17]

    • GEN 3.6.2

      An Authorised Firm must not approve a Financial Promotion which is directed at a Person who appears on reasonable grounds to be a Retail Client unless:

      (a) it has an endorsement on its License which permits it to carry on a Financial Service with or for a Retail Client; and
      (b) the scope of its License includes the Financial Service and, if applicable, the particular financial product, to which the Financial Promotion relates.
      Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]

    • GEN 3.6.3 GEN 3.6.3

      An Authorised Firm must ensure that a Financial Promotion it has approved complies with the requirements in this chapter on an on-going basis.

      Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]

      • GEN 3.6.3 Guidance

        An Authorised Firm which proposes to approve a Financial Promotion where all or part of that promotion will be real time, such as a live event, will need to consider whether it is able to comply effectively with any relevant Rules in relation to the Financial Promotion or its approval.

        Added in accordance with Notice of Amendments to Legislation April 2011 [VER27/02-11]